












On the first day, it's theirs.
Their name knitted by hand in chunky wool, on soft corduroy, in the colours they picked themselves.
- ✍️ Their name, knitted one letter at a time
- 🎨 38 wool colours, 37 charms, 9 bag colours
- 🎒 Two sizes, made for ages 3 to 12
Each letter is knitted by hand, so shorter names come out boldest.
Knitted to order · Free shipping · 30 day returns
Real mornings, real first days
This is what it looks like when a kid finds their own name on their own bag.
They spot it instantly
In a hallway full of identical bags, theirs is the one with their name knitted across the front.
First bus, first day
A little more confidence walking up those steps when the bag is unmistakably theirs.
No more mix-ups
No labels, no marker on the tag. The name is knitted right into the bag.

Not printed. Knitted.
A real person forms every letter from chunky wool and stitches it onto the corduroy by hand. Nothing is pressed, printed or glued on, which is why it still looks like this in May.
38
wool colours to choose from, including eight rainbow wools that knit up multicoloured from a single ball.

Big enough for the real school day
Medium fits A4 folders, a lunch box and a water bottle. Small is sized for little shoulders at preschool and kindergarten. Padded straps, side pockets and a front pocket small hands can actually open.
Made in three steps
Nothing sits in a warehouse waiting. Your bag starts after you order it.
They choose
Size, bag colour, name, lettering, wool colour and any charms.
We knit it
Each letter is formed from wool and stitched on by hand, one at a time.
They open it
It arrives with their name on it, ready for the first morning.

The gift they actually remember
Birthdays, first day of school, Christmas morning. A bag with their own name knitted on it lands differently to another toy, and it gets used every single day after.
Spot the difference
Ours next to the name bag you find in a big shop.
A typical name bag
- A printed name, at most
- Made in bulk for everyone
- One size fits nobody
- One lettering colour
- Looks like all the rest
CozyLoves
- Their name knitted by hand in wool
- Made to order, for one child
- Two sizes, ages 3 to 12
- 38 wool colours and 37 charms
- Spotted instantly in a sea of bags
Questions
How long does it take?
Every backpack is knitted after you order, so it is not sitting in a warehouse. Production takes a few days and then shipping on top. You get tracking the moment it leaves us.
How many letters fit?
Up to 7 on the Small and up to 10 on the Medium. It is a physical limit, since each wool letter is roughly 3cm wide and has to sit across the front panel.
Can the name be more than one colour?
Yes. Choose one of the eight rainbow wools and the name knits up multicoloured from a single ball, like the bags in the photos.
Will the letters come off?
No. They are stitched onto the corduroy by hand, not glued or ironed on.
Can I return a personalized bag?
We accept returns within 30 days. Because each bag is knitted with your child's name on it, please double check the spelling before you order.
Does it work for boys?
Yes. Off White, Green, Brown, Black and Red with a deep wool colour are the popular picks, and charms are completely optional.